About Me
Hello, my name is Caroline Utz. Thanks for stopping by!
working on set at a Good Housekeeping home feature shoot
photo: Mike Garten
Welcome! I’m an Indiana native turned journalist in Brooklyn, New York. I’m currently the senior editorial & strategy director at The Spruce and Parents, two incredible brands I’m proud to represent. My job entails managing a team of editors, overseeing social and newsletter strategy, while simultaneously growing our brands into household names, with the help of our sales and marketing teams.
I previously worked for the Hearst Lifestyle Group, where I covered home content (decor, cleaning, organizing, and crafting!) for Woman’s Day and Good Housekeeping magazines, online and in print. I also worked as a PA on photo shoots — one of my favorite parts of my job!
This website serves as an online compilation of my work - my best clips are here. You might even spot me on TV sharing home and gardening tips, and I’ll be sure to share those moments too.